Our Team

PokiesMAN is a premier pokies review website that comprehensively evaluates the most popular titles. Our expert team comprises professionals with extensive experience in the online gaming industry. Each member brings a unique set of skills and a deep passion for pokies, ensuring insightful reviews. The team’s commitment to accuracy and thoroughness makes PokiesMAN a trusted source for those seeking to make informed gaming choices. Our team continuously delivers high-quality content catering to novice and experienced gamblers by staying up-to-date with industry trends and game releases.

Martin Robinson | CEO, Founder

🔻Role in Our Team 🔻

As the CEO and founder, Martin sets the strategic direction for PokiesMAN. He focuses on innovation as well as user engagement, ensuring the platform offers comprehensive insights into pokies. His initiatives aim to enhance site content & accessibility, making PokiesMAN a go-to resource for online gaming enthusiasts.

🔻 Professional Experience 🔻

Independent Gambling Consultant (2015-2019): Advised various online casinos on marketing strategies, enhancing user experience plus expanding market reach.
Content Manager, Slots Mania (2009-2015): Managed a team of writers, overseeing the creation of engaging content focused on casino reviews and strategies. Enhanced web presence and reader engagement through targeted campaigns.

🎰 Why iGaming?

I’ve always been drawn to the iGaming industry for its fast-paced innovation and the thrill of game dynamics. Early in my career, I realized the impact of well-crafted content on player engagement and saw an opportunity to contribute significantly. Founding PokiesMAN allowed me to channel my expertise into a platform that delivers reliable and detailed gaming information. It’s about merging technology with user engagement to constantly meet the needs of our audience.

Liam Taylor | SEO Content Strategist

🔻Role in Our Team 🔻
Liam implements content strategies that enhance interaction. He analyses user behaviour data to optimise an architecture, making it engaging. Working closely with design and development teams, he integrates information seamlessly into the UX. His approach includes mapping user journeys plus A/B testing to determine the most effective structures for our audience. His data-driven approach ensures decisions that enhance readability, usability, and engagement.
🔻 Professional Experience 🔻
Content Strategist in Digital Gaming Solutions (2018-2022): Developed and implemented strategies to improve user interaction and retention on gaming platforms.
SEO Specialist in Gaming Innovation Group (2016-2018). Conducted keyword research, optimized website content and structure, and implemented effective SEO strategies to boost organic search performance and drive traffic growth.

🎰 Why iGaming?
As someone deeply fascinated by how digital media shapes user behavior, the dynamic iGaming industry was an irresistible draw for me. This field’s constantly evolving nature, coupled with its cutting-edge innovations, presented the perfect canvas for me to apply my expertise in communication and strategic thinking. I thrive on creating captivating digital experiences that resonate with audiences. With over 8 years of experience in online pokies, I’ve developed a keen understanding of what it takes to craft compelling content plus marketing strategies that truly connect with players.

Joshua Roberts | Partnership Manager

🔻 Role in Our Team 🔻
Joshua manages our partnerships, focusing on building and nurturing strategic relationships with software providers and other key players in the iGaming industry. He negotiates partnership agreements, oversees collaborations, and ensures that these relationships enhance our content’s value and relevance to our readers. He uses his technical expertise and industry knowledge to identify mutually beneficial opportunities aligned with our strategic goals.
🔻 Professional Experience 🔻
Partnership Manager, Ace Gaming Solutions (2014-2019): Developed and managed strategic partnerships within the tech and iGaming sectors, enhancing content and engagement for a company.
Technical Writer, Campaign Monitor (2012-2019): Produced technical documentation plus user guides for software products.
Content Editor, Seek Limited (2010-2012): Managed content creation and publication processes, ensuring adherence to editorial guidelines as well as maintaining high-quality standards.

🎰 Why iGaming?
For me, iGaming represents the perfect fusion of two passions: technology and gaming. It’s an ever-evolving industry where innovation constantly reshapes the player experience. Exploring how cutting-edge software and online platforms enhance gameplay is fascinating. Being part of an industry that pushes boundaries and thrives on creativity motivates me to deliver the best content possible to our audience.

Sienna Clarke | Lead Pokies Content Writer

🔻 Role in Our Team 🔻
Sienna is our Lead Pokies Content Writer, responsible for researching, writing, and editing comprehensive and engaging content related to online pokies. She oversees the strategy for our pokies reviews/guides, ensuring they are informative. Sienna develops strategies aligned with industry trends plus audience preferences.
🔻 Professional Experience 🔻
Content Writer, PlayAmo Casino (2021-2022): Sienna created high-quality, SEO-friendly content, contributing to the platform’s growth.
Freelance Writer, Various Clients (2018-2021):Sienna gained experience writing for different industries, honing her content creation as well as optimisation skills.

🎰 Why iGaming?
Growing up surrounded by video games and books, iGaming is a natural extension of my passion for technology and creativity. It’s not just about playing releases but also understanding the intricate design, psychology, and user experience behind them. Being part of the iGaming industry allows me to merge my love for gaming with my skills in content creation, resulting in engaging experiences for players worldwide.

Amelia Smith | Trends Data Analyst

🔻 Role in Our Team 🔻
Amelia shapes our editorial strategies through targeted data analysis. She delves into user interactions with various titles, pinpointing patterns that reveal preferences/trends. Utilising advanced statistical tools, her analyses forecast future trends, allowing us to customise information more effectively. She works closely with the content creation plus marketing teams, ensuring data insights are seamlessly integrated into our initiatives.
🔻 Professional Experience 🔻
Senior Data Analyst in BetMakers, (2018-2021): Amelia analysed player data to improve game features plus user engagement.
Data Analyst in Lightning Box (2016-2018): Amelia led several projects on optimising game algorithms as well as enhancing player retention strategies.

🎰 Why iGaming?
I was drawn to iGaming because it combines my love for technology with the thrill of gaming. This industry never stands still; it evolves rapidly, offering endless challenges and opportunities for innovation. I enjoy using my analytical skills to uncover patterns and predictions that can shape the future of online gaming.